TV/Streaming
Promo Mojo: Fox News Takes a Front Seat
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Cable news channel leads week ended March 8 with coverage of war in Iran.
by
March 11, 2026

Fox News’ coverage of war in the Middle East tops the Promo Mojo ranker for the week ended March 8, making it TV’s most promoted programming.

Fox News is joined by two fellow cable networks, which promote very different, escapist fare: HGTV gives some love to Bachelor Mansion Takeover in fourth place while Food Network celebrates the new season of Tournament of Champions in fifth.

Rounding out the ranking are two traditional broadcasters: ABC, with new crime drama R.J. Decker in second place, and CBS, which promotes Yellowstone spinoff Marshals in third.

RELATED: Promo Mojo: With Olympics Over, ABC, CBS Reclaim Ranker

Notably, Fox News scores the highest iSpot Attention Index (139) in the ranking, meaning viewers were on average highly likely to watch its news coverage promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

Spotlight by GEMA partners with iSpot on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.

‍[Editor’s note: Right click on the videos below to watch in a new browser tab.]

1) Middle East war news coverage, Fox News

Impressions: 266,098,101
Interruption Rate: 0.48%
Attention Index: 139 (39% fewer interruptions than avg.)
Imp. Types: National 100%, Local 0%, VOD/OTT 0%
In-network Value: $458,798
Out-of-network Est. Spend: $0.00

2) R.J. Decker, ABC

Impressions: 255,796,853
Interruption Rate: 2.06%
Attention Index: 102 (2% fewer interruptions than avg.)
Imp. Types: National 89%, Local 8%, VOD/OTT 3%
In-network Value: $2,040,707
Out-of-network Est. Spend: $333,930

3) Marshals, CBS

Impressions: 253,810,643
Interruption Rate: 1.44%
Attention Index: 91 (9% more interruptions than avg.)
Imp. Types: National 95%, Local 4%, VOD/OTT 1%
In-network Value: $672,658
Out-of-network Est. Spend: $634,577

4) Bachelor Mansion Takeover, HGTV

Impressions: 244,566,389
Interruption Rate: 1.49%
Attention Index: 95 (5% more interruptions than avg.)
Imp. Types: National 99%, Local 1%, VOD/OTT 0%
In-network Value: $1,029,684
Out-of-network Est. Spend: $140,653

5) Tournament of Champions, Food Network

Impressions: 209,553,983
Interruption Rate: 1.34%
Attention Index: 106 (6% fewer interruptions than avg.)
Imp. Types: National 99%, Local 0%, VOD/OTT 1%
In-network Value: $802,421
Out-of-network Est. Spend: $81,515

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.
Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.
In-network Value - Estimated media value of in-network promos.
Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.
National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.
Local - A promo that was aired during a local ad break slot.
VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)
OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).
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