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Anders Rostad has joined Los Angeles-based Mocean, a full-service creative agency and production company for entertainment and brands, as executive creative director of design. In this new role, Rostad will lead the design discipline across multiple mediums, serving clients in an array of verticals such as gaming, sports, technology and more.

With more than 20 years of multidisciplinary experience in directing, editing, creative, art and visual effects, Rostad has partnered with globally recognized brands such as Dell, Facebook, Netflix, Microsoft, Activision, Marvel, Alienware and more. A versatile practitioner of diverse tool sets from game engines to 3D product animation to live-action production, Rostad will oversee creative direction, workflow management, design, motion graphics, and VFX.

"We’re excited to welcome Anders to Mocean as a new leader on our creative team," said Erica Coates, president at Mocean, in a statement. “His extensive expertise in visual branding and creative work for leading consumer brands, gaming, and entertainment makes him the perfect addition to our team.”

“I’ve admired the incredible work this team has produced over the years, but it’s their forward-thinking culture and drive for innovation that truly inspired me to bring my talents to this new chapter,” Rostad said, also in a statement. 

Rostad is representing Mocean at SXSW in Austin, joining industry leaders from Samsung TV Plus, AMD and Axios for a panel on Saturday, March 8 from 10-11 a.m. CST on the art of selling tech through creativity.