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AMC Celebrates 'Jaws'’ 50th Anniversary
INTROSTORYGALLERYCREDITS
AMC uses opportunity to promote its new theatrical film, ‘Dangerous Animals.’
by
Paige Albiniak
June 16, 2025

Even those younger than 50 know the familiar theme song: a driving bass line is intersected by urgent horns indicating that a giant great white shark is on its way to chew through the beaches near New England’s fictional Amity Island.

To celebrate the 50th anniversary of Steven Spielberg’s breakout film, Jaws, AMC paired that theme music with “happy birthday” and created spots that feature some of the movie’s most iconic moments. (For example, chief Brody’s (Roy Scheider) oft-quoted line: “We’re gonna need a bigger boat.”) 

AMC also took advantage of the opportunity to promote its new theatrical film, Dangerous Animals, which also features – you guessed it – sharks. 

For what it’s worth, sharks aren’t even on the list of the ten most dangerous animals to humans, according to BBC Science Focus. Number-one on that list is the lowly mosquito, which delivers diseases like malaria when the females draw blood from humans, and number-two are humans themselves. Even lions kill more humans per year, at 200, then sharks, at 70.

Credits

Client: AMC Networks

Production: In-house

EVP, Creative Services: Mark Williams

VP,  Creative Director: Fredric Mullin

Creative Director: Scott Wyles, Ward McCarthy

Editor/Producer: Chris Molinaro

Senior Producer: Stephanie Aubrey

VP, Design and Brand: Ed Sherman

Manager, Motion Graphics Producer: Candice Morgan

Motion Graphics Designer: Matthew Medina

Audio Engineer: James Krieger

Music Production: BMG

VP,  Sync Catalogue Services & Music Production: Brad Marrapodi

Manager, Sync Services & Partnership: Deisha Gordon

Jai Courtney Interstitial: 

VP, Public Relations, IFC Film Groups: Judy Woloshen

SVP, Marketing, IFC Film Groups: Matt Landers

Marketing Director, IFC Film Groups: Jamie Righetti

EVP, Creative Services: Mark Williams

VP, Creative Director: Fredric Mullin

Creative Director: Ward McCarthy

Editor: David Mercado

Senior Producer: Stephanie Aubrey

VP, Design and Brand: Ed Sherman

Manager, Motion Graphics Producer: Candice Morgan

Motion Graphics Designer: Bryce Churchill

Audio Engineer: James Krieger

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