CNN’s new documentary series Kara Swisher Wants to Live Forever tops the Promo Mojo ranker for the week ended April 5, making it TV’s most promoted programming.
CNN is joined by two fellow cable networks: TBS, which hypes new prank show Foul Play With Anthony Davis in second place; and HGTV, which builds excitement for Renovation Aloha in third and Rock the Block in fifth.
Rounding out the ranking is CBS, which gives some love to the 50th season of Survivor in fourth place.
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Notably, Kara Swisher Wants to Live Forever scores the highest iSpot Attention Index (134) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).
Spotlight by GEMA partners with iSpot on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.
For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.
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