Traditional broadcaster CBS takes third, fourth and fifth in week ended May 10.
by
May 13, 2026
Food Network’s 24 in 24: Last Chef Standing tops the Promo Mojo ranker for the week ended May 10, making it TV’s most promoted show.
NHL Hockey, as aired by Warner Bros. Discovery networks, takes second place after leading the pack last week, but traditional broadcaster CBS dominates the rest of the chart, as it promotes the 50th season of Survivor in third place, the 2026 American Music Awards in fourth and Marshals in fifth.
Notably, NHL Hockey scores the highest iSpot Attention Index (123) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).
Spotlight by GEMA partners with iSpot on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.
For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.
[Editor’s note: Right click on the videos below to watch in a new browser tab.]
1) 24 in 24: Last Chef Standing, Food Network
Impressions: 218,356,171
Interruption Rate: 1.38%
Attention Index: 100 (0% fewer interruptions than avg.)
Imp. Types: National 99%, Local 1%, VOD/OTT 0%
In-network Value: $938,931
Out-of-network Est. Spend: $44,302
2) NHL Hockey, Warner Bros. Discovery
Impressions: 198,325,463
Interruption Rate: 1.18%
Attention Index: 123 (23% fewer interruptions than avg.)
Imp. Types: National 100%, Local 0%, VOD/OTT 0%
In-network Value: $27,552
Out-of-network Est. Spend: $1,330,896
3) Survivor, CBS
Impressions: 170,519,939
Interruption Rate: 1.18%
Attention Index: 97 (3% more interruptions than avg.)
Imp. Types: National 97%, Local 2%, VOD/OTT 1%
In-network Value: $636,251
Out-of-network Est. Spend: $0.00
4) 2026 American Music Awards, CBS
Impressions: 156,155,685
Interruption Rate: 0.64%
Attention Index: 114 (14% fewer interruptions than avg.)
Imp. Types: National 99%, Local 1%, VOD/OTT 0%
In-network Value: $613,438
Out-of-network Est. Spend: $0.00
5) Marshals, CBS
Impressions: 154,961,576
Interruption Rate: 1.29%
Attention Index: 104 (4% fewer interruptions than avg.)
In-network Value: $637,597
Out-of-network Est. Spend: $8,260
Data provided by iSpot.tv, The New Standard for TV Ad Measurement
Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.
Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.
In-network Value - Estimated media value of in-network promos.
Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.
National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.
Local - A promo that was aired during a local ad break slot.
VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)
OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).