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Fox’s Best Medicine tops the Promo Mojo ranker for the week ended January 11, making it TV’s most promoted show. It's the second straight week Fox has led the list, albeit last week Fox's shows of focus were The Masked Singer and Doc.

Fox is joined on the ranking by fellow traditional broadcaster NBC, which promotes the second season of procedural crime drama The Hunting Party in fourth place.

Rounding out the ranking are two cable networks: HGTV, which gives some love to Ugliest House in America in second place and Home Town in fifth; and Food Network, which whets appetites for Baking Championship: Next Gen in third.

Notably, The Hunting Party scores the highest iSpot Attention Index (101) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

Spotlight by GEMA partners with iSpot.tv on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.

‍[Editor’s note: Right click on the videos below to watch in a new browser tab.]

1) Best Medicine, Fox

Impressions: 298,213,108

Interruption Rate: 2.00%

Attention Index: 98 (2% more interruptions than avg.)

Imp. Types: National 98%, Local 2%, VOD/OTT 0%

In-network Value: $225,980

Out-of-network Est. Spend: $2,060,695

2) Ugliest House in America, HGTV

Impressions: 282,083,583

Interruption Rate: 1.04%

Attention Index: 97 (3% more interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $745,863

Out-of-network Est. Spend: $162,262

3) Baking Championship: Next Gen, Food Network

Impressions: 245,415,836

Interruption Rate: 1.37%

Attention Index: 97 (3% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $901,120

Out-of-network Est. Spend: $0.00

4) The Hunting Party, NBC

Impressions: 242,755,601

Interruption Rate: 1.67%

Attention Index: 101 (1% fewer interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $859,612

Out-of-network Est. Spend: $1,273,376

5) Home Town, HGTV

Impressions: 230,023,748

Interruption Rate: 1.22%

Attention Index: 92 (8% more interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $670,670

Out-of-network Est. Spend: $0.00

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.

Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.

Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.

Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-network Value - Estimated media value of in-network promos.

Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local - A promo that was aired during a local ad break slot.

VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)

OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).