Spotlight by GEMA

Spotlight by GEMA

Stories and insights from the heart of entertainment guaranteed to educate, inform, and inspire powerful creativity.

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LATEST STORIES

ESPN Hosts ‘Blooming Into Greatness’ Ahead of NBA Finals

Promo Mojo: ‘America’s Got Talent’ Returns to Its Summer Perch

Why Fear-Led Marketing Can Never be Great

Elastic, Rough Collie Partner on ‘Murderbot’’s Out of This World Main Titles

Promo Mojo: NBC Heads to ‘Destination X’

In the Age of AI, Gabriella Mirabelli Still Sees the Value in Learning Your Craft

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STORIES

CBS Weaves Grammy-Nominated Songs Into Its Promos

Kendrick Lamar’s ‘Not Like Us’ Dominates Grammys, but Beyoncé Finally Wins Album of the Year

Corina Capuano Joins Makiné as Chief Brand Officer

You’re Not Ready for What’s Next on Netflix

Annah Zafrani on Why the Oscars Still Matter

Mark’s In a Weird Place in ‘Severance’’s New Main Titles

Promo Mojo: HGTV Kicks Off ‘The Flip Off’

HBO Gets Ready to ‘Go Big or Go Home’ in ‘The White Lotus’

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