ABC, Fox fill out ranker as new shows and seasons debut.
by
October 1, 2025
NBC’s long-running singing competition The Voice tops the Promo Mojo ranker for the week ended September 28, making it TV’s most-promoted show.
Traditional broadcasters sweep the ranking. NBC is joined by ABC with reality dating series The Golden Bachelor in second place and sitcom Shifting Gears in third; and Fox, which hypes game show The Floor in fourth, and medical drama Doc in fifth.
Notably, The Voice scores the highest iSpot Attention Index (124) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).
Spotlight by GEMA partners with iSpot.tv on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.
For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.
[Editor’s note: Right click on the videos below to watch in a new browser tab.]
1) The Voice, NBC
Impressions: 271,029,884
Interruption Rate: 1.40%
Attention Index: 124 (24% fewer interruptions than avg.)
Imp. Types: National 89%, Local 7%, VOD/OTT 4%
In-network Value: $1,072,445
Out-of-network Est. Spend: $265,432
2) The Golden Bachelor, ABC
Impressions: 251,410,507
Interruption Rate: 1.44%
Attention Index: 115 (15% fewer interruptions than avg.)
Imp. Types: National 89%, Local 9%, VOD/OTT 2%
In-network Value: $1,853,326
Out-of-network Est. Spend: $416,851
3) Shifting Gears, ABC
Impressions: 248,295,597
Interruption Rate: 1.21%
Attention Index: 111 (11% fewer interruptions than avg.)
Imp. Types: National 95%, Local 4%, VOD/OTT 1%
In-network Value: $1,334,412
Out-of-network Est. Spend: $1,104,872
4) The Floor, Fox
Impressions: 237,211,403
Interruption Rate: 1.52%
Attention Index: 104 (4% fewer interruptions than avg.)
Imp. Types: National 95%, Local 3%, VOD/OTT 2%
In-network Value: $174,142
Out-of-network Est. Spend: $1,657,446
5) Doc, Fox
Impressions: 211,258,555
Interruption Rate: 1.95%
Attention Index: 106 (6% fewer interruptions than avg.)
Imp. Types: National 95%, Local 4%, VOD/OTT 1%
In-network Value: $462,673
Out-of-network Est. Spend: $1,433,364
Data provided by iSpot.tv, The New Standard for TV Ad Measurement
Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.
Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.
In-network Value - Estimated media value of in-network promos.
Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.
National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.
Local - A promo that was aired during a local ad break slot.
VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)
OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).
